Here, Jones borrows heavily from NLP. The PDF provides glossaries of "thought-terminating clichés" specific to cult control. Examples include:
, operates on a provocative premise: that the psychological mechanisms used by cults to secure total devotion are not mystical, but are instead a series of replicable language patterns and social engineering tactics Cult Control Dantalion Jones Pdf
The guide also provides practical advice on how to identify cults, how to approach loved ones who may be involved in a cult, and how to protect oneself from cult recruitment. Jones offers a range of strategies for resisting cult control, including critical thinking techniques, assertiveness training, and methods for building self-esteem and confidence. Here, Jones borrows heavily from NLP
The book details specific psychological tactics used to build a "cult-like" following: Jones offers a range of strategies for resisting
to perform the desired action. This is achieved by controlling the "top of the pyramid"—the subject's core perceptions and identity. Perception as the Only Reality
How businesses use cult tactics to build brand loyalty.