The aftermath of Katrina also marked a significant moment in the rise of social media and user-generated content. Platforms such as YouTube, Facebook, and Twitter allowed individuals to share their experiences, photos, and videos of the disaster. This user-generated content provided a unique perspective on the disaster, offering a glimpse into the lives of those affected by the storm.

: In 2026, she featured on The Hollywood Reporter India’s #WomenInEntertainment Power List for her cultural and entrepreneurial influence. 3. Popular Media & Brand Portfolio

While other celebrities launched perfumes or clothing lines, Katrina launched Kay Beauty in 2019. This was not a merchandise sale; it was a . The brand’s YouTube channel, Instagram Live sessions, and TikTok (now Reels) tutorials shifted the conversation from "Katrina the actor" to "Katrina the creator." For the first time, her entertainment content included:

Katrina appears less directly but influences "disaster game" design.