Future research should focus on non-English, non-Hindi content (Tamil, Marathi, Malayalam creators) and algorithmic bias in surfacing "authentic" versus "popular" representations.
Would you like a shorter version for social media, or a deeper dive into a specific region or festival? Future research should focus on non-English
The creator economy is predominantly urban. The "India" depicted in high-end lifestyle content often ignores the rural reality, creating a digital divide. The "luxury" of culture—buying expensive handloom saris or organic food—is often inaccessible to the very communities that create these cultural artifacts. non-Hindi content (Tamil