Netflix’s Grace and Frankie (2015–2022) was a watershed moment. Starring Jane Fonda (80s) and Lily Tomlin (80s), the show ran for seven seasons. It dealt with divorce, dating, sexuality (including senior lesbian romance), vibrators, and business startups. It proved that there is a ravenous, under-served audience—millions of women over 50—who will subscribe to a service specifically to see their lives reflected on screen.
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For too long, mature female characters were either saintly or monstrous. Now, they are allowed to be morally ambiguous, selfish, horny, and brilliant. Consider in TÁR (2022). At 53, she played a predator-conductor of staggering genius and terrible cruelty. The film wasn't about her age; it was about her power. Hollywood rarely grants older women the privilege of being anti-heroes. Blanchett seized it. Netflix’s Grace and Frankie (2015–2022) was a watershed
But the audience disagreed. When Grace and Frankie —a show about two septuagenarian women dealing with divorce and incontinence—became Netflix’s longest-running original series, the message was clear: Mature women have money, streaming passwords, and an insatiable appetite to see themselves reflected as complex, sexual, messy, and powerful. It proved that there is a ravenous, under-served